Step 1: Discovery & Audit
We start with a deep dive into your business, your audience, and your current content efforts.
- Who are you talking to?
- What are your goals? (Traffic? Leads? Sales?)
- What’s working and what’s not?
- Competitor & market landscape
📍 Deliverable: A personalized audit + strategic roadmap.
Step 2: Strategy Development
We develop a tailored content plan that aligns with your business objectives.
- Define content pillars and buyer personas
- Map content across awareness, consideration, and decision stages
- SEO keyword mapping
- Social media tone and channel selection
- Campaign timelines and calendar
📍 Deliverable: A full Content & SEO Strategy Document.
Step 3: Content Production
Our team gets to work crafting high-converting content.
- Writers produce long- and short-form content
- Designers and video editors create visuals & assets
- SEO specialists optimize every piece before publishing
- Feedback loops with you for brand alignment
📍 Deliverable: Weekly or monthly content batches with built-in optimization.
Step 4: Distribution & Amplification
We don’t just create—we make sure it’s seen by the right people.
- Social media scheduling
- SEO content is published with schema tags and internal links
- Paid ads go live with proper targeting
- Email campaigns and drip sequences deployed
- Content syndication (YouTube, Medium, LinkedIn, etc.)
📍 Deliverable: A live content calendar with tracking links.
Step 5: Performance Tracking & Optimization
We believe in continuous improvement through data.
- Monthly performance dashboards
- Traffic, engagement, lead, and conversion analysis
- Content A/B testing
- SEO & SEM reports
- Strategy refinement sessions
📍 Deliverable: Monthly report + strategy adjustment recommendations.